For those who lovePokemonand a good pair of running shoes, Converse has something cool to show off. Converse just announced a newPokemoncollection of shoes and clothing. However, it is already live and selling out fast. As of this posting, several items have already sold out. Most of the sold out items are for children, so parents must have jumped on the opportunity to pick up a pair of Converse shoes for their kids.
Part of the collection includes a Pikachu design, Meowth and Jigglypuff images, as well as a couple ofPoke Balldesigns. Alongside those shoe designs, there are also shirts with those samePokemondesigns as well. There are also some t-shirts with the original starter Pokemon of Bulbasaur, Charmander, and Squirtle alongside Pikachu. Clickhereto see everything in Converse’sPokemoncollection.
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Not only are there those standard designs, there are customizeable ones as well. Converse offers a few different designs that buyers can choose from, with a mix of the aforementioned designs. Pikachu, Meowth, Jigglypuff, andthe original starter Pokemon(Bulbasaur, Charmander, and Squirtle) are some of the most popularPokemonthat many can name if they know about the series.
ThesePokemoncan be seen in various merchandising for the series, as well as prominently seen in thefighting game seriesSuper Smash Bros., where they appear either as playable characters or summoned onto the field as player assists. It shouldn’t be surprising that thesePokemonalong with the Poke Ball were used for a clothing line due to their popularity. ThosePokemonare classic, and are almost guaranteed to move merchandise.
Converse has been in the business of making shoes for a long time, so the well-known company teaming up withPokemonfor a collection makes sense. In addition, a new adjacent marketing campaign forPokemonmakes sense, given thattwo new releases in thePokemonseries-Pokemon Brilliant Diamond/Pokemon Shining Pearl, andPokemon Legends: Arceus- are releasing close together. It is unknown if that was the idea of releasing aPokemoncollection at this time, but it could be a potential reason. It certainly does help put eyes on the series this close to major releases.
Perhaps the timing of this release is coincidental, and the two have simply decided to pair up and release this particular clothing line at this time. A clothing collection related toPokemoncould have released at any point, but now is as good a time as any.
